The Working Step for Search Engine Optimization (SEO)

Here I Describe The Step for Search Engine Optimization (SEO). Ther are two primary step for progress SEO. On page Seo and Off page SEO. On page SEO is mainly based on under section in the website. Off SEO is mainly based on sharing the link in many sections.

The Step for Search Engine Optimization (On page SEO):

Step for Search Engine Optimization

SEO Progress

  1. At first Keyword Research According to what about Website, website’s content with keyword competitor and search volume and many others  first step for search engine optimization.
  2. After that, Creating Meta title, Meta description and Meta keyword Tag for web pages.
  3. After creating all those meta tags it needed to submit to HTML Page.
  4. After completed those step, the website’s URL need to submitted into www.google.com/addurl
  5. To use google webmaster tool for our woking website, it needed to register on www.google.com/webmasters. By used this tools we will be getting a statistic for our site such, website crawl error, an inbound link, outbound link, broken linked and many others.
  6. After that, we need to create a sitemap for our website and this sitemap  .html file need to upload in hosting Cpanel root folder.
  7. After that, we need to register a very important tool for our website. that is www.google.com/analytics tool. this tool helps us to know about traffic, search-related data, recent status and many others information.
  8. We need also submit our website to yahoo/bing and another popular search engine.
  9. We also need a yahoo/bing webmasters tools.

The Step for Search Engine Optimization (Off Page SEO):

  1.    Social Bookmarking with work proof sheet.
  2.    Comment Backlink with do-follow link  &  work proof sheet.
  3.    Guest Posting with work proof sheet.
  4.    Backlink share in .edu and .gov sites.
  5.    Forum posting and Profile link building with works proof sheets.
  6.    Directory Submission in the Regular link and Regular link with the Reciprocal link.
  7.    Article Submission with work proof sheets.

Tips on Copywriting for Maximum SEO Advantage

All copywriters know how important the copy of a page is when it comes to persuading readers taking the desired actions (buy, download, subscribe, donate, etc). But not many are aware of the importance of optimizing the copy for search engines too. This article’s purpose is to provide high-level guidance to copywriters in terms of search engine optimization (SEO). Tips Copywriting SEO Advantage

Copywriting is all about persuasion, while SEO is all about making your website visible in search engines and bringing those visitors to your content, in the first place.

Tips Copywriting SEO Advantage

Tips Copywriting SEO Advantage

Getting qualified traffic to your site is just the beginning, however. What you need to do next is make sure your visitors engage with your site and copy. If you fail at this stage, all your SEO efforts will be useless. Yes, people will arrive at your site, but you never get valuable conversions from them because they leave too soon.

Pro tip: Headlines are the most important piece of the content since it’s one of the first page elements people will skim. They are also important for SEO because, most of the times, headlines are included in the so-called HTML headings (H1’s), which carry SEO weight.

Your goal when copywriting your site then is to make your content attractive to visitors. Remember:

  • Thousands of articles and web pages exist for almost any subject matter.
    • Many of those will be redundant information, if not completely rubbish content.
    • Searchers value their time and will not jump into an in-depth reading when they click on a website.
    • The most searchers will skim through the page and quickly decide if they want to spend the next minutes reading the copy further.
    • Most searchers spend only a few seconds before deciding to bounce back to another search engine result page.

Within those precious few seconds, visitors should already find something that’s worth a closer, second look on your website. To achieve that, you need to present your content in such a way that readers can find valuable information right away as they skim through your page.

copywriting is like furnishing a room. Space must look inviting when you’re done.

Picture courtesy: //www.williampaid.com/blog/wp-content/uploads/Tips-for-Moving-Furniture-into-a-Walk-Up.jpg
You can make this happen by presenting your website’s content in a “readable” way. Last year’s article on SEO copywriting tips at SEOmoz has a very good example for this. Copywriting is closely tied with organizing content structure, so here are some tips for you:

Headlines

Operation “Capture Your Readers Attention” starts with the title of your article or headline of your web page. Titles need to be concise (8 words or less), yet descriptive of what the text essentially contains. By writing interesting titles and headlines, you can immediately pique a reader’s interest and compel him to read the full article. From an SEO standpoint, it is best if you can include the keyword in the title.

Highlighted Passages and Keywords

Highlighting, bolding passages within your articles or enlarging an important line from your content will give readers an overview of what the entire thing is about. Highlighted passages give readers hints on how it will shift from one topic to another. You can see this all the time with magazines.

Page Title (not the heading, but the HTML page title)

Title tags are the SEO elements with the most on page SEO weight. Search engines use them to determine real quick what the rest of the content discusses. Adding meta titles and meta description also increases the possibility of your page appearing in the SERPs if they are crawled by search engines.

Keep in mind that the TITLE tag is the one that shows in the search result pages and not the heading of the article.

Source: //www.volacci.com/files/web_development_photo.jpg

Level 2 and Level 3 Headings

There is no exact rule about writing web content, but many writers make it a policy to provide subheadings if an article runs for more than 300 or 500 words.

The contribution of subheadings is similar with the contribution of main titles and web page headers: when they are crawled, they become signals for related search inquiries.

Take note of how magazines use attention-grabbing titles, headings and secondary titles.

Source:
//www.eici.net/images/article_020121a.jpg
//www.skydancerballoonrides.com/Bryan1.JPG
//www.countryrosesoap.com/images-new/Style_at_Home_magazine.jpg
//www.shapingconcepts.com/images/magazine_article_pic.jpg


Non-Text Elements

  1. Bullets, numbers, and lists

Have you noticed that when faced with an article with very long paragraphs, the very idea of reading exhausts you already? Bullets and numbers remedy that impression. They break paragraphs into shorter texts, creating the impression that the entire article will only take a short time to read. Now that’s an additional encouragement for visitors to stay on your site! Tips Copywriting SEO Advantage

Bullets and numbered lists are excellent baits for skimmers.
Source:  //www.freeppt.net/background/notebook-paper-backgrounds-for-powerpoint.jpg

  1. Pictures

Pictures can always alleviate the stress of seeing endless text on a web page. Just like with bullets, they create much-needed breaks within long paragraphs. Furthermore, they can further illustrate concepts without extending the text even more.

  1. Charts, tables, graphs

These, in turn, have the same worth as images. If your content features statistical data and all sorts of numerical information, it would be more appropriate to use charts, tables, and graphs. Visitors who simply skim through web pages in the SERPs will easily find your data if you present them this way.

SEO tip: All kinds of images (photos, charts, and graphs) are valuable for on-page SEO since you can use keywords in its captions and alternative tags. If your images are custom-made and if they can really illustrate an idea, they can also bring in traffic from search engine image searches (see infographics section below) Tips Copywriting SEO Advantage

  1. Infographics

These type of good research and presented images are very popular right now. Infographics are poster-like visual aids that contain a wealth of information. It is so easy to love them because they spare people the need to find data and/or read long paragraphs. Tips Copywriting SEO Advantage

Infographics condense and break down information into trivia tidbits, adding tables, graphs, images, and other attractive visual representation. They are very easy to share even in social media, and they guarantee a higher percentage of information retention on the part of the readers.

SEO tip: Infographics can contribute to link-building. For instance, if you make your own infographics you can include your website as source or request other people to include your link should they feature or share your work.

 

Use Meta Title and Meta Description Tag to Increase Traffic to Your Website

Website tags hold prime importance to increase web traffic. You should realize how to use them to their full potential to have maximum benefit. Let’s find out how to optimize these tags to have maximum benefit in increasing traffic to your website. As you know, keywords are extremely important when it comes to search engine traffic.

What do we mean by keywords? Well, these are the words searched by the users on search engines. For example, assume you want to brush up your English language skills, how would you go about it on the search engines? The words which immediately come to our mind are “how to learn English”, “learn English online”, “learn English free”, “learn English fast” etc.

Increase Traffic Website

Increase Traffic Website

Go find out the monthly search volume for these words. You can see that these terms have been searched millions of times every month on these search engines. Therefore a particular search phrase becomes an important keyword if so many people search for the same term.

You can verify this on Google. Go to Google and type “learn” and you can see that Google has provided so many options in drop-down list relating to the word “learn” and when you type further to “learn English” you can see that Google is providing more variety suggestions for the term “learn English”.

That means this Google keeps a tab on most searched word phrases and it is important to target these keywords to increase web traffic. Therefore, you need to find out the top selling keywords for your niche and target these keywords on your website to increase website traffic.

Assume you have a website to learn English. You need to get a keyword tracking tool and find out all the major keywords which are relevant to the basic keyword “learn English”. Now it’s time to have these keywords on your website to increase your search engine rankings.

Where to place these keywords so that the search engines will be intimated that your website is relevant to that particular keyword? As you can see, there is a fierce competition going on to keep one’s website indexed on top of the search results.

It is important to have your keyword appear on the first page itself if you want this to happen since increasing web traffic is your main concern. Yes, appearing on the first page is not an easy task you will have to make use of so many search engine strategies to come up with that amazing feet.

Well, of course, Google especially gives importance if you have the keyword present in your content. Google or any other search engines will be glad to send more traffic if they find out that your content has the keyword appearing enough number of times. However, one thing should be remembered that Google doesn’t give license to stuff your content with keywords alone as it will surely backfire.

ওয়েব ডেভেলপমেন্ট এ ভবিষ্যত ফ্রিল্যান্সিং এ ক্যারিয়ার

ওয়েব ডিজাইন এবং ডেভেলপমেন্ট এর মাধ্যমে কিভাবে আউটসোর্সিং করে ইন্টারনেটে অর্থ আয় করা যায় এ বিষয়ে আলোচনা করেছেন অভিজ্ঞ একজন ফ্রিল্যান্সার যিনি প্রায় ৬-৭ বছর ধরে সফটওয়্যার ইন্ডাস্ট্রিতে সিনিয়র সফটওয়্যার ইন্জিনিয়ার হিসেবে কাজ করেছেন এবং কয়েক বছর থেকে ফ্রিল্যান্সিং করছেন

আমার আজকের এই লেখা তাদের জন্য যারা খুব উচ্চাকাঙ্ক্ষা নিয়ে আউটসোর্সিং/ফ্রিল্যান্সিং এ পথ খুঁজছেন। আমি আজকে এটাই বুঝাতে চাইব যে কাজ খোজার আগে নিজেকে কাজের জন্য প্রস্তুত করুন। Continue reading

নতুনদের জন্য আরও নির্দেশনা

ওয়েব ডিজাইন এবং ডেভেলপমেন্ট বিষয়ক আরও সহজভাবে আলোচনা এই আর্টিকেলে করা হল।আপনি যদি একদম নতুন হয়ে থাকেন তাহলে অন্য কিছু শুরু করার আগে এই লেখাটি পড়ে নিন।

 

** যদিও শাব্দিক অর্থ ভিন্ন তবু ওয়েব ডিজাইন এবং ডেভেলপমেন্ট একি অর্থে ব্যাবহার করে এর শাব্দিক অর্থ লঙ্ঘন করা হচ্ছে।আপনি যদি বলেন আমি ওয়েব ডিজাইনার তাহলে ধরা হয় আপনি ডেভেলপমেন্ট এর কাজও জানেন।আসল অর্থ হল-ওয়েব ডেভেলপার=যে প্রোগ্রামার,কোডিং করে,অ্যাপ্লিকেশন তৈরী করে।আর ওয়েব ডিজাইনার=যে ডিজাইন করে,সাইটের বাহ্যিক রুপ কেমন হবে তা তৈরী করে,কোডিং করেনা।

ওয়েব ডিজাইন ডেভেলপমেন্ট এবং প্রোগ্রামিং টিউটোরিয়াল :

ওয়েব ডিজাইন কি

ওয়েব ডিজাইন হচ্ছে একটা ওয়েবসাইটের জন্য বাহ্যিক অবয়ব তৈরী করা। ওয়েব ডিজাইনারের মুল কাজ একটা সাইটের জন্য টেমপ্লেট বানানো, এখানে কোন এপ্লিকেশন থাকবেনা।যেমন লগিন সিস্টেম, নিউজলেটার সাইনআপ, পেজিনেশন, ফাইল আপলোড করে ডেটাবেসে সেভ করা, ইমেজ ম্যানিপুলেশন, যদি সাইটে বিজ্ঞাপন থাকে তাহলে প্রতিবার পেজ লোড হওয়ার সময় বিজ্ঞাপনের পরিবর্তন এগুলি এপ্লিকেশন, ওয়েব এপ্লিকেশন।এসব তৈরী করতে হয় প্রোগ্রামিং ল্যাংগুয়েজ দিয়ে। কোন প্রকার এপ্লিকেশন ছাড়া একটা সাইট তৈরী করা এটাই ওয়েব ডিজাইন, এধরনের ডিজাইনকে বলতে পারেন স্টাটিক ডিজাইন।ওয়েব ডিজাইনের জন্য এই ধারনাটি সাধারনত ব্যবহৃত হচ্ছে।